BUILT: Show Up at Home · For corporate dads

You Show Up at Work.
Show Up at Home, Too.

Go from being home but still thinking about work to being present with your wife and kids. In your first 90 days, build a weekly rhythm that protects family time, restores time for your health, and helps you keep the promises you make at home.

A conversation about fit. No payment required to apply.

90 daysPrivate coaching with Ben
WeeklyGroup coaching & accountability
12 monthsCoaching, community & follow-through

The change you’re here to make

Be fully home when you’re home.

Stop leaving family time to whatever is left after work. Build a week where the people you love and your own health have a place you protect.

FROM DISTRACTED TO PRESENT

Put work down.

Set a clear work and phone boundary so dinner, bedtime, or time together gets your attention. Measure the evenings you actually keep it.

FROM “WE SHOULD” TO “WE DID”

Keep your promises at home.

Put time with your wife and kids on the calendar and follow through. Track the plans you keep, not just the ones you make.

FROM RUNNING ON EMPTY TO A ROUTINE

Make room for your health.

Build realistic exercise, eating, and sleep habits around your actual workweek. Track the commitments you keep, including when life gets busy.

Your first 90 days focus on these changes. You and Ben choose specific commitments that fit your starting point, then use weekly check-ins to see what’s changing and what needs adjusting.

What you get

Support for the week you actually have.

You don’t need to overhaul your life overnight. Start with what matters, make a commitment you can keep, and have people to come back to.

01 / PERSONAL GUIDANCE

Your first 90 days with Ben

Private coaching for your family priorities, fitness, and nutrition. Build a realistic exercise routine and eating habits that fit your schedule, with accountability to put them into practice.

02 / A ROOM TO RETURN TO

Weekly group coaching

Bring your wins, the commitment you’re working on, and where you need help. Get perspective, practical teaching, and honest feedback.

03 / BETWEEN THE CALLS

Private WhatsApp community

Share a check-in, ask for support, and encourage another dad. Stay connected when the workweek gets full.

04 / FOLLOW-THROUGH

One clear commitment

Choose a meaningful action for the week. Use the shared goal tracker and the group to keep your priorities visible.

05 / PUT IT INTO PRACTICE

Shared challenges

Practice consistency together through simple actions for your health, relationships, and everyday habits.

06 / KEEP LEARNING

Teaching & call replays

Revisit the conversations and resources in the replay library. Topics connect personal growth with the realities of work and family.

Your path through BUILT

Make a plan. Live it. Keep it.

1. Decide what changes.

With Ben, identify where work is crowding out home. Choose a few concrete commitments for your family and health, and put them into your week.

2. Practice in real life.

Use your first 90 days of private coaching and weekly group support to put those commitments into practice. Work through travel, deadlines, and the weeks that don’t go to plan.

3. Make it how you live.

Continue with the group through the rest of your year. Review your follow-through, adjust when life changes, and keep giving your family the attention you set out to give.

BodyMindFamilyAdventure
Ben Watkins with his family

Meet Ben

A husband. A dad of four. Doing the work, too.

I built this room for men who care about their careers and want to bring that same intention home. I bring my own commitments into the conversation alongside yours.

If work gets your best and your family gets what’s left, let’s work on that. Bring honest effort, a willingness to receive feedback, and a desire to support the other men in the room.

My faith shapes how I lead. Men of different faith backgrounds are welcome.

Your membership

Personal support to start.
A community to keep going.

BUILT is a 12-month coaching experience. Start with 90 days of private coaching, then keep building with the group for the rest of your year.

First 90 days

Build your rhythm with Ben

Private coaching for your family priorities, fitness, and nutrition, alongside the weekly group. Build an exercise routine and eating habits that fit your life, protect family time, and work through obstacles with Ben.

Your full year

Keep going with the room

12 months of weekly group coaching, the private WhatsApp community, shared challenges, and member resources. Your group support continues after private coaching ends.

Ben will walk you through the investment, private coaching schedule, support boundaries, and membership terms before you join. Additional private coaching, if available, is arranged separately.

The vision for 2027

Make memories beyond the weekly call.

The vision is to take these relationships into real life. A trip for the men and a dads-and-kids adventure are priorities for 2027, with a couples trip also being considered. These are ideas we’re working toward, not confirmed events.

In the vision

A trip for the men

Time away with the men in BUILT to connect, share an adventure, and build friendships beyond the screen.

In the vision

A dads-and-kids trip

Bring your kids for time together, shared adventure, and the kind of memories you’ve been meaning to make.

Being explored

A trip with spouses

A chance to get away together and connect with other couples. This third trip is a possibility, not yet confirmed.

No trips, dates, or destinations are confirmed yet. Any trips that go ahead will be optional and priced separately from membership, with details shared before you decide to participate.

Before you apply

A few practical questions.

When are the group calls?

Calls usually take place on Tuesday afternoons. The current schedule and any changes are shared with members. Ben will confirm the schedule with you before you join.

What if I miss a call?

Use the call replay library to catch up and stay connected through WhatsApp. Regular live participation is encouraged so you can bring your questions and contribute to the room.

How much time should I make for this?

Make room for the weekly group call, brief check-ins, and the commitments you choose to practice in daily life. During your first 90 days, you’ll also have private coaching with Ben; the schedule is agreed before you join.

Does this include fitness and nutrition coaching?

Yes. Your first 90 days of private coaching include fitness and nutrition habits: building a realistic exercise routine, improving everyday eating choices, and following through during busy weeks. Ben will discuss your goals and the specific support before you join. After 90 days, health habits remain part of the group work; ongoing private fitness or nutrition coaching is arranged separately. Medical nutrition therapy and a fitness app subscription are not included.

What does the annual membership include?

You receive 12 months of group coaching, community, challenges, and resources, with private coaching during your first 90 days. Ben explains the schedule, support boundaries, and full investment before you join.

What happens after I apply?

Ben reviews your application personally and follows up about fit and next steps. You’ll discuss your goals, the coaching approach, availability, and the full investment before deciding. Applying does not commit you to joining.

Your next step

What would you like to change?

Tell Ben what’s working, what’s slipping, and what you want to do differently. Brief, honest answers are welcome. Allow about 5 minutes. Fields marked * are required.

Ben brings coaching and accountability; you bring effort and follow-through. Your progress depends on your circumstances and the work you put in.

A brief overview is enough. Please leave out names and sensitive family details.

What would meaningful progress look like in an ordinary week?

BUILT includes 12 months of group coaching and your first 90 days of private coaching with Ben.
Ben will explain the full investment and expectations before you decide. Applying does not commit you to a purchase.

By submitting, you agree to be contacted by Ben Watkins regarding your application. Your answers are used to review and respond to your application, with the help of the services that host this website and process form submissions. Please do not include sensitive medical or family information. Ben reviews applications personally and will follow up about fit and next steps.

Application received.

Thanks for applying. Ben will review your answers and follow up by email about next steps.